App launch guide · 5 November 2026
Android vs iOS Publishing: Plan Two Release Workflows
Shared product, separate release requirements
A cross-platform codebase can share business logic while each store still requires its own account, identifiers, signed builds and metadata. Treat publishing as two workflows in the project scope rather than assuming one upload will launch both platforms.
Testing routes differ
Google Play offers its testing tracks and may require a closed-testing period for eligible personal accounts. Apple uses TestFlight for beta distribution. Review current account-specific requirements and allow for device testing and feedback on both platforms.
Keep one truthful product story
Use platform-appropriate screenshots but consistent claims about functionality and privacy. Separate fees and release responsibilities in the quotation. Approval times are controlled by the stores, so coordinate launches around verified readiness rather than promised acceptance dates.